Shopping Cart Improvement Study: Enhanced checkout flow & increasing the throughput of transactions
11/18/2009 | In: Conversion Optimization, Shopping Cart / Checkout, Usability & Web Design
65% shopping cart abandonment rate w/ an average cart value of $109.
This practical presentation is the one-stop-shop guide with data, best practices and latest trends in Checkout Flow Optimization.
Areas covered includes:
- Checkout process KPIs for retailers
- Top 20 reasons for cart abandonment
- Retailer checkout investment priorities for 2009
- 12 tips to minimize the drop-off spots
- 2 methods to re-engage customers
- Supposedly good ideas, think twice!








1 Response to Shopping Cart Improvement Study: Enhanced checkout flow & increasing the throughput of transactions
Dennis van der Heijden
février 1st, 2011 at 2 h 19 min
Hi Matthieu, is there an update on this presentation coming on ‘10 and ‘11 would be super interesting!